docs: edu changes for launch

<div id="qv-wrapper"><div id="qv">

<h2>Steps to Join</h2>

<ol>

<li><a href="#register">Register for a Publisher Account</li>

<li><a href="#register">Register for a Publisher Account</a></li>

<li><a href="#prepare">Prepare Your Apps</a></li>

<li><a href="#publish">Publish Your Apps</a></li>

<li><a href="#related-resources">Related Resources</a></li>

</ol>

</div></div>

<p>

  If you've got great Android apps for education and want to reach even more teachers

  If you've got great Android and Chrome apps for education and want to reach even more teachers

  and students, you can join the <strong>Google Play for Education</strong>

  program in a few simple steps. You do everything using the familiar tools and

  processes in Google Play.

  processes you currently use to manage your Android or Chrome apps.

</p>

<p>

Note that Google Play for Education is currently available to <strong>K-12 schools in the United

States</strong> only.</p>

<p>If you have an educational Chrome app instead of an Android app, you can learn more about

Chrome Apps in Google Play for Education at <a href=

"https://developers.google.com/edu">developers.google.com/edu</a>.

</p>

<img src="{@docRoot}images/gpfe-start-0.jpg" style=

  "border:1px solid #ddd;padding:0px" width="760" height="403">

</div>

<p>

  If you’re new to Google Play, review the information on <a href=

  To publish an Android app in Google Play for Education, review the information on <a href=

  "{@docRoot}distribute/googleplay/start.html">getting started</a> with

  publishing on Google Play. You’ll gain access to the <a href=

  "{@docRoot}distribute/googleplay/developer-console.html">Developer

  Console</a>, where you’ll manage your details, apps, and payments.

</p>

<p>To publish a Chrome app in Google Play for Education, you'll need a

<a href="https://developer.chrome.com/webstore/publish">Chrome Web Store account</a>.</p>

<div class="headerLine">

  <h2 id="prepare">

    Prepare Your Apps

  </h2>

</div>

<div class="figure-right">

  <img src="{@docRoot}images/gp-edu-process.png">

</div>

<p>

  To prepare for a launch on Google Play for Education, start by reviewing the

  guidelines for educational apps in Google Play and the policies that apply to

  your apps. See the <a href=

  "{@docRoot}distribute/essentials/gpfe-guidelines.html">Education

  "https://developers.google.com/edu/guidelines">Education

  Guidelines</a> for details.

</p>

<p>

  Also, make sure that you're familiar with the policies that your app must

  comply with, including <a href=

  comply with. For Android, they include <a href=

  "http://play.google.com/about/developer-content-policy.html">content

  policies</a>, the <a href=

  "http://play.google.com/about/developer-distribution-agreement.html">Developer

  "https://play.google.com/about/developer-distribution-agreement-addendum.html">

  Google Play for Education Addendum</a>.

</p>

<p>For Chrome, they include <a href=

  "https://developer.chrome.com/webstore/program_policies">content

  policies</a>, the <a href=

  "https://developer.chrome.com/webstore/terms">Developer

  Distribution Agreement</a>, and <a href=

  "https://developers.google.com/edu/chrome-d-d-a-addendum">

  Google Play for Education Addendum</a>.

</p>

<h3>

  Design and develop a great app for education

<p>

  Assess your app against the criteria listed in the <a href=

  "{@docRoot}distribute/essentials/gpfe-guidelines.html">Education

  "https://developers.google.com/edu/guidelines">Education

  Guidelines</a> and plan on supporting them to the greatest extent possible.

  In some cases you might need to modify the app’s features or UI to support

  classroom requirements. It's a good idea to identify any changes early in

</p>

<p>

  With Google Play for Education, optimizing your apps for tablets is crucial.

  With Google Play for Education, optimizing your Android apps for tablets is crucial.

  A variety of resources are available to help you understand what you need to

  do — a good starting point is the <a href=

  "{@docRoot}distribute/essentials/quality/tablets.html">Tablet App Quality</a>

  Play</a> and other stores.

</p>

<p>

For Chrome apps, optimizing your apps for mouse, keyboard, and touch is just as important.

Some students will use touch as their primary input method, and some will have Chromebooks

without touch. Make sure your app works for all students.

</p>

<p>

  Comprehensive testing and quality assurance are key aspects of delivering

  great apps for teachers and students. Make sure you set up a <a href=

    apps.

  </li>

  <li>Publish your apps in the Developer Console as normal, but opt-in to

  <li>Publish your apps in the Developer Console (for Android apps) or the Chrome Web Store

  (for Chrome apps) as normal, but opt-in to

  Google Play for Education.

  </li>

</ul>

<h3 id="opt-in">

  Opt-in to Google Play for Education and publish

</h3>

<h3>Opt-in to Google Play for Education and publish Android apps</h3>

<p>

  Once you've built your release-ready APK upload it to the Developer Console,

  create your store listing, and set distribution options. If you aren't

  will be shown to educators when they are browsing your app.

  </li>

  <li>Click <strong>Save</strong>f to save your Pricing and Distribution

  <li>Click <strong>Save</strong> to save your Pricing and Distribution

  changes.

  </li>

</ol>

</div>

<p>

  Once you save changes and publish your app, the app will be submitted to our

  third-party educator network for review and approval. If the app is already

  published, it will be submitted for review as soon as you opt-in and save

  your changes.

  Once you save changes and publish your app, the app will be available on Google Play for

  Education. We may submit your app to our

  third-party educator network for additional review and to be featured and badged as

  Educator-approved.

</p>

<p class="note">

  <strong>Note</strong>: Google Play for Education is part of Google Play. When

  you publish an app that's opted-in to Google Play for Education, the app

  becomes available to users in Google Play right away. After the app is

  <a href="{@docRoot}distribute/essentials/gpfe-guidelines.html#e-value">review

  and approval</a>, it then becomes available to educators in Google Play for

  Education.

  you publish an Android app that's opted-in to Google Play for Education, the app

  becomes available to users in Google Play.

</p>

<h3>

  Track your review and approval

</h3>

<h3>Opt-in to Google Play for Education and publish Chrome apps</h3>

<p>

  As soon as you opt-in to Google Play for Education and publish, your apps are

  queued for review by our third-party educator network. The review and

  approval process can take four weeks or more. You'll receive notification by

  email (to your developer account address) when the review is complete, with a

  summary of the review results.

Once you've uploaded your app or extension to the Developer Dashboard, create your store listing

and set distribution options.

</p>

<p>

  At any time, you can check the review and approval status of your app in the

  Developer Console, under "Google Play for Education" in the app's Pricing and

  Distribution page. There are three approval states:

When your apps are ready to publish, you opt-in to Google Play for Education directly from the

<a href="https://chrome.google.com/webstore/developer/dashboard">Developer Dashboard</a>.

Opt-in means that you want your apps to be made available to educators

through Google Play for Education, including review, classification, and approval by our

third-party educator network.

</p>

<p>

Opt-in also confirms that your app complies with

<a href="https://developer.chrome.com/webstore/program_policies">Chrome Web Store Program Policies</a>

and the <a href="https://developer.chrome.com/webstore/terms">Terms of Service</a>, including a

<a href="https://developers.google.com/edu/chrome-d-d-a-addendum">Google Play for Education Addendum</a>.

If you are not familiar with these

policy documents or the Addendum, make sure to read them before opting-in.

</p>

<ul>

  <li>

    <em>Pending</em> &mdash; Your app was sent for review and the review isn't

    yet complete.

  </li>

  <li>

    <em>Approved</em> &mdash; Your app was reviewed and approved. The app will

    be made available directly to educators through Google Play for Education.

    Once your app is approved, you can update it at your convenience without

    needing another full review.

  </li>

<p>Here's how to opt-in to Google Play for Education for a specific app or extension:</p>

<ol>

<li>In the Developer Dashboard, click <b>Edit</b> on the app you want to opt-in.</li>

<li>Scroll down to <b>Google Play for Education</b> and review the additional

Developer Terms and Conditions.</li>

<li>Select the checkbox to opt-in to include this item in Google Play for Education.</li>

<li>Click <b>Publish Changes</b> to save your changes and submit your application.

Once you save changes and publish your app, the app will be available on Google Play for Education.

We may submit your app to our third-party educator network for additional review, and to be

featured and badged as Educator-approved.</li>

<p class="note"><b>Note:</b>

When you publish an app that's opted-in to Google Play for Education,

the app becomes available to users in the Chrome Web Store.

</p>

</ol>

  <li>

    <em>Not approved</em> &mdash; Your app was reviewed and not approved. Check

    the notification email send for information about why the app wasn’t

    approved. You can address any issues and opt-in again for another review.

  </li>

</ul>

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<h2 id="related-resources">Related Resources</h2>

</div>