Merge "docs: App Translation API updates" into mnc-docs

- title: Encourage Competition

  path: /distribute/engage/game-services.html

- title: Engage Users in Their Language

  path: /distribute/engage/translate.html

- title: Understand User Behavior

  path: /distribute/engage/analytics.html

        <span class="en">Encourage Competition</span></a>

    </div>

  </li>

  <li class="nav-section">

    <div class="nav-section-header empty" style="font-weight:normal"><a href="<?cs

        var:toroot?>distribute/engage/translate.html">

        <span class="en">Engage Users in Their Language</span></a>

    </div>

  </li>

  <li class="nav-section">

    <div class="nav-section-header empty" style="font-weight:normal"><a href="<?cs

        var:toroot?>distribute/engage/analytics.html">

page.title=Engage Users in Their Language

page.metaDescription=Use the App Translation Service to maximize the amount of people who can install and engage with your app.

page.tags="app translation service, translation, localization"

page.image=/images/gp-listing-3.jpg

@jd:body

<div class="figure">

  <img src="{@docRoot}images/gp-listing-3.jpg" style="width:512px;">

</div>

<p>

  Translating your app's store description, user interface text, and in-app

  purchase products into multiple languages maximizes the amount of people

  who can install, engage with, and recommend it.

</p>

<div class="headerLine">

  <h2 id="before-translation">Before You Translate</h2>

</div>

<p>

  Translation is one of the final steps in localization. For more detailed

  information about the localization process, refer to the following documentation:

</p>

<ul>

  <li>

    <a href="https://developer.android.com/distribute/tools/localization-checklist.html">

    Localization Checklist</a>

  </li>

  <li>

    <a href="http://developer.android.com/guide/topics/resources/localization.html">Localizing

    with Resources</a>

  </li>

  <li>

    <a href="http://developer.android.com/training/basics/supporting-devices/languages.html">

    Supporting Different Languages</a>

  </li>

</ul>

<div class="headerLine">

  <h2 id="translate">How to Translate</h2>

</div>

<p>

  While translating your store listing and universal app campaign ads (if you have any) can make

  your app more discoverable, providing a translated user interface and in-app purchase products

  can maximize user engagement and retention. Depending on your budget, there are several

  options available:

</p>

<ul>

  <li>

    <strong>Use the Google Play App Translation Service</strong>: For your convenience, Google Play

    provides an <a href="https://support.google.com/l10n/answer/6359997">App Translation Service</a>

    that is integrated directly into the <a href="https://support.google.com/l10n/answer/6341304">

    Developer Console</a> and <a href="https://support.google.com/l10n/answer/6341928">Android

    Studio</a>. Using this professional, human service, you can order translations for your app,

    store listing text, in-app purchase products, and universal app campaign ads all in one go.

    You’ll get instant estimates from multiple vendors, all with the convenience of ordering and

    paying online.

  </li>

  <li>

    <strong>Do it yourself</strong>: If you or your colleagues know the target languages, you can

    translate everything yourself using any text editor, or you can use the

    <a href="http://tools.android.com/recent/androidstudio087released">Android Studio Translation

    Editor</a>.

  </li>

  <li>

    <strong>Use a third-party translation service</strong>: You can use a translation service

    that is offered by one of the many translation companies available online.

  </li>

</ul>

<p style="clear:both">

</p>

<div class="headerLine">

  <h2 id="related-resources">Related Resources</h2>

</div>

<div class="resource-widget resource-flow-layout col-13"

  data-query="collection:distribute/engage/translate"

  data-sortorder="-timestamp"

  data-cardsizes="9x3"

  data-maxresults="6">

</div>

</h4>

<p>

  Google Play App Translation Service can help you quickly find and purchase

  translations of your app. In the Developer Console, you can browse a list of

  third-party vendors who are pre-qualified by Google to offer high-quality

  translation at competitive prices. You can upload the strings you want

  translated, select the languages you want to translate into, and select your

  translation vendor based on time and price.

  The <a href="https://support.google.com/l10n/answer/6359997">App Translation

  Service</a> can help you quickly purchase translations of your app. In the

  Developer Console and Android Studio, you get instant quotes from a list of

  third-party translation vendors. Beyond the app UI strings, your order can

  include translations for Play Store text, IAP names, and ad text.

</p>

<p>

  Once you've purchased translations, you'll receive an email from your vendor.

  Your translations are a direct business agreement between you and your

  vendor; you'll need to work directly with the vendor to manage the

  translation process and deliverables and resolve any support issues.

  Your translation order is a direct agreement between you and your chosen

  vendor. The vendor will work directly with you to provide clarification and

  resolve any issues during the translation process.

</p>

<div>

    </h2>

    <p>

      You can use the App Translation service on Google Play to translate your

      store listing. Prepare an XML file with your store listing information

      and upload just as you would upload the strings.xml file (see <a href=

      "#gp-trans">Purchase professional translations</a>)

      You can use the <a href=

      "https://support.google.com/l10n/answer/6359997">App Translation

      Service</a> on Google Play to translate your store listing. You can use

      your existing published store listing text as the source or edit it

      online before placing your order (see <a href="#gp-trans">Purchase

      professional translations</a>).

    </p>

  </div>

</div>

  Localization</a> section of the Localization Checklist.

</p>

<h3>

  Purchase professional translations through Google Play

</h3>

<p>

  <strong>Google Play App Translation Service</strong> can help you quickly

  find and purchase translations of your apps. In the <a href=

  "https://play.google.com/apps/publish/">Developer Console</a>, you can browse

  a list of third-party vendors who are pre-qualified by Google to offer

  high-quality professional translations at competitive prices.

  The <a href="https://support.google.com/l10n/answer/6359997">App Translation

  Service</a> can help you quickly purchase translations of your app. In the

  <a href="https://support.google.com/l10n/answer/6341304">Developer

  Console</a> and <a href=

  "https://support.google.com/l10n/answer/6341928">Android Studio</a>, you can

  browse a list of third-party vendors who are prequalified by Google to offer

  high-quality translations at competitive prices. Beyond the app UI strings,

  you can request translations for Play Store text, in-app purchase products,

  and universal app campaign ads, all in one go.

</p>

<img src="{@docRoot}images/gp-listing-3.jpg" style="padding:8px 0">