docs: Improved Google Play Developer Console documentation am: ec8b21a27a am: e37a55b840 (79d2dfac) · Commits · e / os / android_frameworks_base

docs/html/distribute/googleplay/developer-console.jd

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	@@ -10,30 +10,30 @@ Xnonavpage=true
	<div id="qv">		<div id="qv">
	<h2>Features</h2>		<h2>Features</h2>
	<ol>		<ol>
	<li><a href="#latest">Latest blog posts</a></li>		<li><a href="#latest">Latest Blog Posts</a></li>
	<li><a href="#publish">Publish with confidence</a></li>		<li><a href="#publish">Publish with Confidence</a></li>
	<li><a href="#aquire-users">Acquire users</a></li>		<li><a href="#aquire-users">Acquire Users</a></li>
	<li><a href="#insights">Actionable insights</a></li>		<li><a href="#insights">Learn about Users and App Performance</a></li>
	<li><a href="#manage">Manage your app</a></li>		<li><a href="#manage">Manage Your App</a></li>
	</ol>		</ol>
	</div>		</div>
	</div>		</div>

	<p>		<p>
	The <a href="https://play.google.com/apps/publish/">Google Play Developer		The <a class="external-link" href="https://play.google.com/apps/publish/">Google Play Developer
	Console</a> is your home for publishing operations and tools.		Console</a> is your home for publishing and managing your apps.
	</p>		</p>

	<img src="{@docRoot}images/distribute/googleplay/gp-devconsole-home.png" style="width:480px;">		<img src="{@docRoot}images/distribute/googleplay/gp-devconsole-home.png" style="width:480px;">

	<p>		<p>
	Upload apps, build your product pages, configure prices and distribution, and		You can manage all phases of publishing on Google Play through the Developer
	publish. You can manage all phases of publishing on Google Play through the		Console. Using any web browser, you can upload apps, build product pages, set
	Developer Console, from any web browser.		prices, configure distribution, and publish apps.
	</p>		</p>

	<p>		<p>
	Once you've <a href=		After you've <a href=
	"{@docRoot}distribute/googleplay/start.html">registered</a> and received		"{@docRoot}distribute/googleplay/start.html">registered</a> and received
	verification by email, you can sign in to your Google Play Developer Console.		verification by email, you can sign in to your Google Play Developer Console.
	</p>		</p>
	@@ -44,7 +44,7 @@ Xnonavpage=true

	<div class="dynamic-grid">		<div class="dynamic-grid">
	<div class="headerLine">		<div class="headerLine">
	<h2 id="latest">Latest blog posts</h2>		<h2 id="latest">Latest Blog Posts</h2>
	</div>		</div>

	<div class="resource-widget resource-flow-layout col-13"		<div class="resource-widget resource-flow-layout col-13"
	@@ -54,103 +54,110 @@ Xnonavpage=true
	data-maxResults="3"></div>		data-maxResults="3"></div>
	</div>		</div>

	<h2 id="publish">Publish with confidence</h2>		<h2 id="publish">Publish with Confidence</h2>
			<p>The Developer Console provides rich testing features and staged rollouts that help you to
			provide apps that satisfy your users.</p>
	<div class="wrap">		<div class="wrap">
	<h3 id="alpha-beta">Alpha and beta tests</h3>
			<h3 id="cloud-test">Cloud Test Lab</h3>

	<div class="cols" style="margin-top:2em;">		<div class="cols" style="margin-top:2em;">
	<div class="col-3of12">		<div class="col-3of12">
	<p>		<p>
	Distribute your pre-release app to users as an open beta with a		Get free automated testing of your app on physical devices covering
	one-click, opt-in URL or as a closed beta using an email list, Google		nearly every brand, model, and version of the devices your users might
	Group, or Google+ community. Users can then provide feedback, while not		have. The lab helps you quickly find compatibility issues that you
	affecting your app’s public reviews and rating. This valuable feedback		might miss using only your available test devices. Sign up in the
	will help you test features and improve the quality of your app.		Developer Console to become an early tester before this feature becomes
	<a href="{@docRoot}distribute/engage/beta.html">Learn more</a>.		more widely available. <a href=
			"https://developers.google.com/cloud-test-lab/" class=
			"external-link">Learn more and sign up for updates.</a>
	</p>		</p>
	</div>		</div>

	<div class="col-8of12 col-push-1of12">		<div class="col-8of12 col-push-1of12">
	<img src=		<img src=
	"{@docRoot}images/distribute/googleplay/dev-console_running-a-beta-test.png"		"{@docRoot}images/distribute/googleplay/dev-console_cloud-test-lab.png"
	srcset=		srcset=
	"{@docRoot}images/distribute/googleplay/dev-console_running-a-beta-test.png 1x, {@docRoot}images/distribute/googleplay/dev-console_running-a-beta-test_2x.png 2x"		"{@docRoot}images/distribute/googleplay/dev-console_cloud-test-lab.png 1x,
			{@docRoot}images/distribute/googleplay/dev-console_cloud-test-lab_2x.png 2x"
	width="500">		width="500">
	</div>		</div>
	</div>		</div>
			</div>

	<h3 id="cloud-test">Cloud Test Lab</h3>		<h3 id="alpha-beta">Alpha and beta tests</h3>

	<div class="cols" style="margin-top:2em;">		<div class="cols" style="margin-top:2em;">
	<div class="col-3of12">		<div class="col-3of12">
	<p>		<p>
	Get free automated testing of your app on physical devices covering		Collect user feedback on early versions of your app with alpha and beta testing.
	nearly every brand, model, and version of the devices your users might		Distribute your pre-release app to users as an open beta with a
	be using. The lab will help you quickly find compatibility issues you		one-click, opt-in URL or as a closed beta using an email list, Google
	may miss using only your available test devices. Sign-up in the		Group, or Google+ community. Users can provide feedback, while not
	Developer Console to become an early tester before this feature becomes		affecting your app’s public reviews and rating. This valuable feedback
	more widely available. <a href=		helps you test features and improve the quality of your app.
	"https://developers.google.com/cloud-test-lab/" class=		<a href="{@docRoot}distribute/engage/beta.html">Learn more</a>.
	"external-link">Learn more and sign up for updates.</a>
	</p>		</p>
	</div>		</div>

	<div class="col-8of12 col-push-1of12">		<div class="col-8of12 col-push-1of12">
	<img src=		<img src=
	"{@docRoot}images/distribute/googleplay/dev-console_cloud-test-lab.png"		"{@docRoot}images/distribute/googleplay/dev-console_running-a-beta-test.png"
	srcset=		srcset=
	"{@docRoot}images/distribute/googleplay/dev-console_cloud-test-lab.png 1x, {@docRoot}images/distribute/googleplay/dev-console_cloud-test-lab_2x.png 2x"		"{@docRoot}images/distribute/googleplay/dev-console_running-a-beta-test.png 1x,
			{@docRoot}images/distribute/googleplay/dev-console_running-a-beta-test_2x.png 2x"
	width="500">		width="500">
	</div>		</div>
	</div>		</div>
	</div>

	<h3 id="staged-rollouts">Staged rollouts</h3>		<h3 id="staged-rollouts">Staged rollouts</h3>

	<p>		<p>
	Release app updates progressively to an increasing portion of your users and		Discover and fix problems with a limited user base before making a wider release.
	monitor for missed issues. Then take the opportunity to fix problems before		With staged rollouts, you can release app updates progressively to an increasing portion of
	all your users are affected. <a href=		your users.
			You can fix problems before your app reaches the broader user community. <a href=
	"https://support.google.com/googleplay/android-developer/answer/3131213"		"https://support.google.com/googleplay/android-developer/answer/3131213"
	class="external-link">Learn more.</a>		class="external-link">Learn more</a>.
	</p>		</p>

	<p class="aside">		<p class="note">
	<strong>Tip:</strong> If you find an issue during a rollout stage you can		<strong>Tip:</strong> If you find an issue during a rollout stage, you can
	halt the rollout to further minimize the effect, and then resume rollout once		halt the rollout, make the fix, and then resume.
	a fix has been made.
	</p>		</p>

	<h2 id="aquire-users">Aquire users</h2>		<h2 id="aquire-users">Acquire Users</h2>
			<p>Using the Developer Console, you can configure targeted ads to present your app to more users.
	<h3 id="adwords">AdWords Universal App Campaigns</h3>		You can test variations of your Play Store listings and track user responses.</p>
			<h3 id="adwords">Promote your app with AdWords</h3>

	<p>		<p>
	Easily and conveniently buy AdWords app install ads, across Search		Easily and conveniently buy AdWords app install ads. AdWords Universal App Campaigns
			appear across Search
	(including Play Search), YouTube, AdMob, and the Google Display Network.		(including Play Search), YouTube, AdMob, and the Google Display Network.
	Simply set a budget and cost per acquisition and Google takes care of the		Set a budget and cost per acquisition, and Google takes care of the
	rest. <a href="{@docRoot}distribute/users/promote-with-ads.html">Learn		rest. <a href="{@docRoot}distribute/users/promote-with-ads.html">Learn
	more</a>.		more</a>.
	</p>		</p>

	<div class="wrap">		<div class="wrap">
	<h3 id="listing-experiments">Store Listing Experiments</h3>		<h3 id="listing-experiments">Increase installs with improved store listings</h3>

	<div class="cols" style="margin-top:2em;">		<div class="cols" style="margin-top:2em;">
	<div class="col-3of12">		<div class="col-3of12">
	<p>		<p>With store listing experiments,
	Test variations of the images and text used to promote and describe		you can test variations of your app's Play Store listing.
	your app on your Play store listing. Then when enough data has been		You can try different combinations of images and text used to promote and describe
	collected, choose to make the winning combination visible on Google		your app on its Play Store listing. Collect data, choose the best combination, and make
			it visible on Google
	Play. <a href="{@docRoot}distribute/users/experiments.html">Learn		Play. <a href="{@docRoot}distribute/users/experiments.html">Learn
	more</a>.		more</a>.
	</p>		</p>

	<p class="aside">		<p class="note">
	<strong>Tip:</strong> You can even try out different orders for your		<strong>Tip:</strong> You can reorder your screenshots and other images in different ways
	screenshots and other images to discover which grabs users’ attention		to determine the arrangement that best attracts users.
	the best.
	</p>		</p>
	</div>		</div>

	@@ -158,20 +165,21 @@ Xnonavpage=true
	<img src=		<img src=
	"{@docRoot}images/distribute/googleplay/dev-console_store-listing-experiment.png"		"{@docRoot}images/distribute/googleplay/dev-console_store-listing-experiment.png"
	srcset=		srcset=
	"{@docRoot}images/distribute/googleplay/dev-console_store-listing-experiment.png 1x, {@docRoot}images/distribute/googleplay/dev-console_store-listing-experiment_2x.png 2x"		"{@docRoot}images/distribute/googleplay/dev-console_store-listing-experiment.png 1x,
			{@docRoot}images/distribute/googleplay/dev-console_store-listing-experiment_2x.png 2x"
	width="500">		width="500">
	</div>		</div>
	</div>		</div>

	<h3 id="user-perf-report">User Acquisition performance report</h3>		<h3 id="user-perf-report">User acquisition performance report</h3>

	<div class="cols" style="margin-top:2em;">		<div class="cols" style="margin-top:2em;">
	<div class="col-3of12">		<div class="col-3of12">
	<p>		<p>
	Discover where visitors to your Play Store listing come from, how many		Discover information about visitors to your Play Store listing, such as where they come
	go on to install your app, and how many buy your in-app products in the		from, how many go on to install your app, and how many buy your in-app products. You
	User Acquisition performance report; compare cohorts, examine		can also compare cohorts, examine acquisition channels, and see details of users and
	acquisition channels, and see details of users and buyers. <a href=		buyers. <a href=
	"{@docRoot}distribute/users/user-acquisition.html">Learn more</a>.		"{@docRoot}distribute/users/user-acquisition.html">Learn more</a>.
	</p>		</p>
	</div>		</div>
	@@ -180,14 +188,16 @@ Xnonavpage=true
	<img src=		<img src=
	"{@docRoot}images/distribute/googleplay/dev-console_conversion-funnel.png"		"{@docRoot}images/distribute/googleplay/dev-console_conversion-funnel.png"
	srcset=		srcset=
	"{@docRoot}images/distribute/googleplay/dev-console_conversion-funnel.png 1x, {@docRoot}images/distribute/googleplay/dev-console_conversion-funnel_2x.png 2x"		"{@docRoot}images/distribute/googleplay/dev-console_conversion-funnel.png 1x,
			{@docRoot}images/distribute/googleplay/dev-console_conversion-funnel_2x.png 2x"
	width="500">		width="500">
	</div>		</div>
	</div>		</div>
	</div>		</div>

	<h2 id="insights">Actionable insights</h2>		<h2 id="insights">Learn about App Users and Performance</h2>
			<p>Using the Developer console, you can gain valuable insights about app performance.
			You can better understand user behavior and find out ways to optimize your app. </p>
	<div class="wrap">		<div class="wrap">

	<h3 id="player-analytics">Player Analytics</h3>		<h3 id="player-analytics">Player Analytics</h3>
	@@ -195,8 +205,10 @@ Xnonavpage=true
	<div class="cols" style="margin-top:2em;">		<div class="cols" style="margin-top:2em;">
	<div class="col-3of12">		<div class="col-3of12">
	<p>		<p>
	With Google Play game services integration, discover more about the		Google Play game services offers a comprehensive dashboard of player and engagement
	behaviour of your game players; how they play and how they buy. Also get		statistics.
			With Player Analytics, discover more about the
			behavior of your game users, including how they play and how they buy. Also get
	help setting and monitoring revenue budgets. <a href=		help setting and monitoring revenue budgets. <a href=
	"{@docRoot}distribute/engage/game-services.html">Learn more</a>.		"{@docRoot}distribute/engage/game-services.html">Learn more</a>.
	</p>		</p>
	@@ -206,7 +218,8 @@ Xnonavpage=true
	<img src=		<img src=
	"{@docRoot}images/distribute/googleplay/dev-console_player-analytics.png"		"{@docRoot}images/distribute/googleplay/dev-console_player-analytics.png"
	srcset=		srcset=
	"{@docRoot}images/distribute/googleplay/dev-console_player-analytics.png 1x, {@docRoot}images/distribute/googleplay/dev-console_player-analytics_2x.png 2x"		"{@docRoot}images/distribute/googleplay/dev-console_player-analytics.png 1x,
			{@docRoot}images/distribute/googleplay/dev-console_player-analytics_2x.png 2x"
	width="500">		width="500">
	</div>		</div>
	</div>		</div>
	@@ -216,18 +229,19 @@ Xnonavpage=true
	<div class="cols" style="margin-top:2em;">		<div class="cols" style="margin-top:2em;">
	<div class="col-3of12">		<div class="col-3of12">
	<p>		<p>
	Get a wide range of reports on the performance of your app and behaviour		Get a wide range of reports on the performance of your app and behavior
	of users; such as installs, revenue, crashes, and more. Turn on email		of users such as installs, revenue, and crashes. Turn on email
	alerts to be notified of any sudden changes to important stats. <a href=		alerts to receive notifications of any sudden changes to important stats. <a href=
	"https://support.google.com/googleplay/android-developer/topic/3450942?ref_topic=3450986"		"https://support.google.com/googleplay/android-developer/topic/3450942?ref_topic=3450986"
	class="external-link">Learn more.</a>		class="external-link">Learn more</a>.
	</p>		</p>
	</div>		</div>

	<div class="col-8of12 col-push-1of12">		<div class="col-8of12 col-push-1of12">
	<img src=		<img src=
	"{@docRoot}images/distribute/googleplay/dev-console_statistics.png" srcset=		"{@docRoot}images/distribute/googleplay/dev-console_statistics.png" srcset=
	"{@docRoot}images/distribute/googleplay/dev-console_statistics.png 1x, {@docRoot}images/distribute/googleplay/dev-console_statistics_2x.png 2x"		"{@docRoot}images/distribute/googleplay/dev-console_statistics.png 1x,
			{@docRoot}images/distribute/googleplay/dev-console_statistics_2x.png 2x"
	width="500">		width="500">
	</div>		</div>
	</div>		</div>
	@@ -237,12 +251,11 @@ Xnonavpage=true
	<h3 id="optimization">Optimization tips</h3>		<h3 id="optimization">Optimization tips</h3>

	<p>		<p>
	Get tips, based on automatic app scanning, on ways in which you can improve		Automatic app scanning provides tips on ways to improve your apps—everything
	your app, everything from updating old APIs to suggestions for languages you		from updating old APIs to suggested languages for localization.
	should consider localizing to.
	</p>		</p>

	<h2 id="manage">Manage your app</h2>		<h2 id="manage">Manage Your App</h2>

	<h3 id="manage-apks">Manage your APKs</h3>		<h3 id="manage-apks">Manage your APKs</h3>

	@@ -250,40 +263,43 @@ Xnonavpage=true
	Upload and manage your Android application packages (APK) to the Developer		Upload and manage your Android application packages (APK) to the Developer
	Console as drafts or to your Alpha, Beta, or Production channels. <a href=		Console as drafts or to your Alpha, Beta, or Production channels. <a href=
	"https://support.google.com/googleplay/android-developer/answer/113469?ref_topic=3450986"		"https://support.google.com/googleplay/android-developer/answer/113469?ref_topic=3450986"
	class="external-link">Learn more.</a>		class="external-link">Learn more</a>.
	</p>		</p>

	<p class="aside">		<p class="note">
	<strong>Tip:</strong> Ensure users get the best possible experience for the		<strong>Tip:</strong> Ensure that users get the best possible experience for the
	smallest app downloads by creating multiple APKs with just the right content		smallest app downloads by creating multiple APKs with just the right content
	for device screen size, hardware features and more.		for hardware features such as screen size. For more information about using multiple APKs,
			see <a href="https://developer.android.com/training/multiple-apks/index.html">
			Maintaining Multiple APKs.</a>
	</p>		</p>

	<h3 id="iap">In-app products and subscriptions</h3>		<h3 id="iap">In-app products and subscriptions</h3>

	<p>		<p>
	Manage your in-app products and price them for local markets accordingly.		Manage your in-app products and price them for local markets.
	Offer weekly, monthly, annual, or seasonal subscriptions and take advantage		Offer weekly, monthly, annual, or seasonal subscriptions. Attract new users
	of features such as grace periods and trials. <a href=		with features such as grace periods and trials. <a href=
	"https://support.google.com/googleplay/android-developer/topic/3452896?ref_topic=3452890"		"https://support.google.com/googleplay/android-developer/topic/3452896?ref_topic=3452890"
	class="external-link">Learn more.</a>		class="external-link">Learn more</a>.
	</p>		</p>

	<h3 id="pricing">Pricing and distribution</h3>		<h3 id="pricing">Pricing and distribution</h3>

	<p>		<p>
	Control the price of your app for each country you choose to distribute to.		Control the price of your app for each country that you distribute to.
	Make your app available to new audiences — opt-in to Android Auto, Android		Make your app available to new audiences—opt-in to Android Auto, Android
	TV, and Android Wear, as well as Designed for Families, Google Play for Work,		TV, and Android Wear, as well as Designed for Families, Google Play for Work,
	and Google Play for Education. <a href=		and Google Play for Education. <a href=
	"https://support.google.com/googleplay/android-developer/answer/113469#pricing"		"https://support.google.com/googleplay/android-developer/answer/113469#pricing"
	class="external-link">Learn more</a>.		class="external-link">Learn more</a>.
	</p>		</p>

	<p class="external-link">		<p class="note">
	<strong>Tip:</strong> You can set prices in other countries automatically		<strong>Note:</strong> When you distribute your app to countries that use other currencies,
	based on current exchange rates using the <strong>auto-convert prices		the Google Play Developer Console autofills country-specific prices based on current exchange
	now</strong> feature.		rates and locally-relevant pricing patterns. You can update the exchange rates manually by
			selecting <strong>Refresh exchange rates</strong>.
	</p>		</p>

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